Pantone’s Color of the Year is a periwinkle blue with a violet-red undertone — symbolic of transition, creativity, and new possibilities. Here’s how to wear it.
PANTONE 17-3938 · Very Peri · “The happiest and warmest of all the blue hues”
Why Very Peri Works
Periwinkle sits between blue and purple — which means it has the calm of blue and the warmth of purple simultaneously. It’s universally flattering across skin tones and works in every season. JudyP’s Very Peri shade is available across multiple styles and is one of our most requested colors.
V-neckline, 3/4 sleeves, patch pockets — in a periwinkle that brings feminine modernity to a comfortable, year-round silhouette.
Our #1 best-seller in one of the season’s defining colors. A double-front construction for a smooth look, 3/4 sleeves, and a neckline that flatters every face shape.
An A-line silhouette that covers without looking like a dress. 29″ length, 4″ side slits, and sleeves that fall right between elbow and wrist. Classic and timeless.
Shop Very Peri — and every color like it.
30+ colors · Made in USA · Wrinkle-Free · UPF 50
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